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The perfect catalogue design for wholesale and sales

The perfect design is dependent on your niche. Not every design is suitable for every business. Our mentality is that design work needs to reflect a business’ purpose or unique selling point. With this in mind, the design needs to at the highest standard in terms of Quality, Content Richness, Ease-of-use and Final Result.

Quality

Quality does not only refer to the resolution of the pages, but also the grammar in sentences, being optimised to the right standard without loosing pixel quality, using high-quality renders and media, and being suitable or responsive to all devices and formats. This way, we are able to maximise the potential of the catalogue for all possible factors and standards. This way, we know that we covered all grounds and if the results aren’t positive, we know it has nothing to do with the catalogue. That is the key factor.

The quality also refers to the design. We must keep in with the times. If the catalogue design is below the par in terms of what the market currently has, it leaves a bad image for your brand or products. Its always an important thing to look at your catalogue in the eyes of your customers. If your competitors design is more appealing and the general quality is better, your customers are more likely to pick your competitor over yours.

Content Richness & Ease-of-use

Your catalogue must be rich in design and also content. This doesn’t mean filling in every little space but rather using that space in the right way. If you have over a 100 products and only space for 20 on each page, it might be better to put in 15 and create more pages. This way, you can customise the products and design the pages in a way that makes it easier for your customers to absorb to content.

If there is little to no space in between products and content, its harder to navigate through. This makes your principle purpose of selling / trading, much more difficult. The design and content must flow, and give enough eye space for your customers to browse through the pages with ease.

Final Result

All of the mentioned points are parts of making the perfect design for your customers. The catalogue must represent your brand, portray what you sell, and highlight what you want with ease. This way, the conversation from reading the catalogue to purchasing a product is greater.

We can create the perfect catalogue!

We are a digital agency and can create your perfect catalogue.
Contact us to find out more.

About

DEVCHIEF LTD is a shortcut for businesses and organisations wanting a digital presence or services. Our defining element comes from the end goal; assuring our work positively impacts client’s niche. We assess every area of client’s project with a comprehensive list of targets to hit, assuring that our work is carried out in its maximum potential.

 
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Email

contact@devchief.co.uk

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+44 750 000 1574

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